Ford has launched the new Titanium AT variant of the EcoSport in the Indian auto market at an ex-showroom price of INR 10.66 lakh.
Until now, the 2020 Ford EcoSport Titanium+ AT was the only variant of the SUV to be available with an automatic transmission. It has been priced at INR 11.56 lakh. Now, however, the company has launched a new variant, the EcoSport Titanium AT, which gives customers a more affordable automatic option at a sticker price of INR 10.66 lakh (ex-showroom).
To improve the driving experience of the new EcoSport variant, Ford has also equipped the Titanium AT with paddle shifters.
Commenting on the introduction of the new 2020 Ford EcoSport Titanium AT, Executive Director for Marketing, Sales and Service of Ford India, Vinay Raina, stated,
With the new Titanium trim in the 2020 EcoSport line-up, we wish more consumers to enjoy the convenience of an automatic without compromising on the fun-of-driving. The outstanding value on offer will ensure that consumers no longer settle for underwhelming automatic technologies available in the market.
The new Ford EcoSport Titanium AT comes with a 6-speed torque converter automatic transmission which is mated to Ford’s BSVI-compliant 1.5-litre 3-cyl gasoline burner. The motor can generate a maximum power of 122 PS and a peak torque of 149 Nm. To further enhance the driving experience of the new variant, the Indian subsidiary of the American carmaker is offering steering-mounted paddle-shifters on the new varinat. Other highlights of the features list of the EcoSport Titanium AT include cruise control, a touchscreen infotainment system with inbuilt navigation, and a push start/stop button.
It should be noted here that the new Ford EcoSport Titanium AT also comes with connectivity and mobility solution FordPass, a one-stop smartphone application which satisfies numerous ownership demands at no extra cost. With a cloud-connected device, new EcoSport Titanium AT's owner can now initiate some car functions such as engine start/stop, remote-locking/unlocking, et al through the FordPass app on his smartphone.