Great Wall Motor will make an entrance to the Indian market with the launch of C-SUV Haval F5. Other four SUV is also planned for launch later.
In Great Wall Motor’s plan, there will be 5 SUVs on the pipeline, waiting to be launched in India. The price range of the SUV line-up is expected to start from around 10 lakh and go up to around Rs 50 lakh (ex-showroom).
Great Wall Motor is planning to launch 5 SUVs for the Indian market, starting with a C-SUV
The first vehicle by GWM to arrive India market will be the Haval C-SUV. Expected to be launched in the first quarter of 2021, the SUV will rival against MG Hector. After the first product, the GWMs will continue with the launch of an electric B-SUV. The new electric vehicle, once again, will directly fare against MG’s zero-emission vehicle, the ZS EV. Reportedly, the launch of the EV will be followed by a sub-four-meter SUV and an internal-combustion-engine mid-size SUV.
The last SUV on GWM’s plan is a full-size SUV which will be positioned as the flagship model of the Haval’s range. The SUV, thereby, will get premium pricing. The price of this Toyota Land Cruiser-rivalling SUV will be priced at around Rs 50 lakh. It will also take on the MG Gloster which is ready for launch in this festive season.
Haval SUVs have been showcased at the Auto Expo 2020 before entering the market
Along with the SUV line up introduced under Haval brand, Great Wall Motor will also tap into other segments like hatchback, sedan and even MPV by introducing its other brands like Wey, Ora, and GMW Pick Up. These sub-brands are in charge of luxury vehicles, electric vehicles, and industrial and pick-up trucks, respectively.
Last month, the Chinese car manufacturer has reached an agreement with GM on the acquisition of the Talegaon-based facility. The new manufacturing facility will be in charge of the production of GMW’s India-spec models. By heavily localizing the parts, the Chinese carmaker can keep the price in check and offer competitive pricing for its new vehicles.