Hyundai Mobility Membership Program Explained [VIDEO]

Hyundai Motor India has come up with a new program called “Hyundai Mobility Membership”. The new membership program is described as a “one-stop solution to fulfil different needs of customers throughout their ownership journey.” The new program covers different aspects of car ownership, providing enhanced convenience and better benefits for customers.

Speaking of the new initiative, Mr S S Kim, Managing Director and CEO of Hyundai Motor India Ltd, noted that Hyundai Mobility Membership would provide an “unmatched ownership and lifestyle experience.” According to him, the new program is a part of Hyundai’s Future Ready Business Strategy, which is expected to strengthen the connection between the car brand and its customers. He also added, “Beginning the journey with more than 20 distinct partners under one platform and no membership fee, ‘Hyundai Mobility Membership’ will create value proposition further leading to enhanced customer convenience and satisfaction”.

Under the Hyundai Mobility Membership, Hyundai has worked with other renown companies in different scopes of the automobile-related industry to cover the three Key Pillars of customer needs as follows:

• Core Car – Carefree Driving: In this aspect, Hyundai has teamed up with Hyundai MOBIS, Shell and JK Tyre to provide a “one-stop solution that caters to all your car needs.” In other words, Hyundai and its partners will offer services related to accessories, fuel, tyres, lubricants and more.

• Mobility – Always on the Move: For this key pillar, in collaboration with Revv, Zoomcar, Avis, Savaari and DriveU, Hyundai's Smart Mobility will make the travelling easier as well as provide the mobility solutions for the customers. Some of the services are covered under this aspect includes vehicle rental, vehicle subscription, chauffeur service and ride-hailing.

• Lifestyle – Your Life Your Way: In order to enhance convenience during the transaction process, Hyundai will collaborate with multiple partners like Gaana, Zee5, Dineout, Sterling, 1Mg, Fitternity, Eazydiner, Chaayos, OYO, Portronics, Lenskart, Housejoy and Vedantu.

Hyundai has always been one of the leading automotive firms that provide top-notch customer services in India. In the previous months, the South Korean car manufacturer has worked hard in order to introduce better policies and solutions to optimize the experience for its customers, especially in a time of turbulence like this. Earlier, Hyundai has launched and expanded “Click to Buy”, an online sales platform that allows the customers to enjoy the convenience of purchasing cars from their homes. "Hyundai Mobility Membership" is the next step for the South Korean carmaker in the way to improve its services for customers.