Skoda to launch MySkoda App to enhance the ownership
by IndianAuto Team |
As the next step in Indian 2.0 Project, the Czech automaker recently launched a new app called MyŠkoda to enhance the customers’ ownership experiences.
Skoda India has recently launched the app called MyŠkoda with the aims of redesigning the dealership network, streamlining business processes and introducing innovative customer service initiatives to strengthen its brand presence in India.
As its India 2.0 project, the Czech manufacturer would continue the next step with a four-year service care package for customers. In particular, the customers will be offered with a comprehensive warranty which are
Four years roadside assistance
Accordingly, Skoda gears up to redesign the sales and service network across the country with the highest priority given to functionality, clear orientation and transparency.
The customers will be delivered with a four-year comprehensive warranty
In case a Skoda vehicle is immobilized for several reasons such as
Breakdown and accidents
The roadside assistance would be available on call, across the country. With the aims to keep the ownership costs low, the company offer the maintenance packages for customers with different models going up to four years or 60,000 km from the purchase date.
Mr Ashutosh Dixit, Director – Sales, Service & Marketing, ŠKODA AUTO India Pvt Ltd said,
“Through, refreshed model line-up, redesigned dealership network, streamlined business processes, and innovative customer service initiatives, we are focusing on strengthening the brand in India. The transformation of our sales and service facilities envisioned to provide an enhanced customer experience is rated positively by our customers, dealer partners, and sales and service personnel. Our 4 year Service Care package is a unique offering crafted with a singular purpose, to make owning a ŠKODA vehicle hassle free and a pleasant experience. Our ‘Simply Clever’ philosophy embraces the latest technologies like AI-enabled Chat Bot and guides us to consistently enhance the overall customer ownership experience. ‘MyŠKODA’ App, provides a platform for existing and potential customers, and enthusiasts to engage with the brand and vice versa. Our new campaign is a powerful statement and ascertains ‘Peace of Mind comes standard with every ŠKODA”.
The ‘MyŠKODA’ mobile application was launched to deliver a single-window interface between the brand and the customer. The app enables the customers to
Book a service appointment
Locate the nearest dealership facility
Access the entire service history
Access the itemised billing record
Delivering a single-window interface, ‘MyŠKODA’ enables the customers to do many tasks
There are several different sections on the app including
Service Cost Calculator
The app is available for download for both of Android and iOS users. It is accessible by not only the Skoda owners but also for people who are desire a Skoda vehicle. Users of the app can book a test drive and even view ongoing offers on various cars through the app.