Tata Motors has announced its plan to skip the 2020 Geneva Motor Show. Thus manufacturer is expected to showcase its complete lineup at the 2020 Auto Expo.
Tata Motors has announced its decision to not participate in the 2020 Geneva motor show. The homegrown carmaker has been participating in the Geneva motor show since 1998, where Ratan Tata introduced the Tata brand with the then-Miss-World Diana Hayden. Tata made this move while also showcasing the Tata Indica, India's first indigenously developed hatchback. Since then Tata is religiously participating in the Geneva motor show. Tata also showcased some of its important models Indigo Marina Estate and Aria Coupe. Not just that, the manufacturer also showcased the some of its most important cars like the Tamo Racemo, Hexa, EVision, Buzzard (now Gravitas), and the upcoming Altroz, to the masses for the first time at the Geneva motor show.
Tata Motors will be launching the Gravitas (In Picture), Altroz, and more cars soon
Tata’s decision to opt-out of the Geneva motor show could have been influenced by other mainstream car manufacturers who are doing the same. Car manufacturers like Volvo now believe that opting out of such motor shows and organizing customer-centred bespoke events serves the purpose in a better way than any motor show. Also, the Tata-motors-owned luxury brand, JLR (Jaguar-Land-Rover), also skipped the Geneva motor show last year and has committed to shifting focus from such shows to better and stronger marketing research.
Tata’s pull from the Geneva motor show also hints of Tata’s plan for Auto Expo 2020. The manufacturer will be showcasing its complete line-up at the show, which will also include the Altroz and Gravitas. Although the Indian automobile industry is facing a slowdown, SUVs are still selling well, especially compact-SUVs. As such, Tata motors will be planning to showcase a near-production form of the H2X concept. While Tata Motors will also be showcasing the new Gravitas, Altroz, Altroz EV, Nexon facelift, Nexon EV, Tiago and Tigor facelift, and also the updated Harrier with a panoramic sunroof and 18-inch alloy wheels.
A near-production version of the H2X is also expected to be seen at the Auto Expo 2020
So waiting for the Auto Expo 2020 and then visiting the pavilion of Tata motors is the only possible choice to know what all cars Tata motors would be bringing to India. That, however, isn't as bad as it sounds. The Geneva motor show is scheduled to happen a month later than the Auto Expo 2020, so there wouldn't have been any new concepts to showcase.