Tata Tiago is the cash cow for the indigenous brand. Tata Motors has recently attained the milestone of selling 3,00,000 lakh Tiago to date. Read the complete report here.
Tata Tiago is the smallest and cheapest offering from Tata Motors. Also, it is one of the best-selling cars from the Indian carmaker. Launched in April 2016, Tata Motors has now reached the milestone of selling 3,00,000 Tiago in the country. Since we knew that Tiago was launched on April 6, 2016, we thought of calculating how many units of Tiago Tata Motors has sold every day to reach this milestone. The answer is that Tata Motors sold around 184 units of Tiago every day. We then thought of it the other way around, how many minutes it took for a Tiago to find a new buyer. The answer is 7 minutes. Impressive, isn’t it?
Well, for sure it is. The reasons that helped that Tiago reach this milestone are many. First and foremost is the price that it comes for. Prices for Tiago start at Rs. 4.69 lakh and go up to Rs. 6.73 lakh. Also, the way it looks is another reason that helped it in selling in good numbers. Tiago is now sold in its facelifted avatar, which is designed on the baselines of the manufacturer’s Impact 2.0 design language. It borrows a lot of design cues from bigger Altroz as well.
Talking of the features, it comes loaded with a slew of them. The list includes a tilt-adjustable steering wheel, automatic climate control, tinted glass for windows and rear windscreen, electrically adjustable and foldable ORVMs, cooled glovebox, height-adjustable driver seat, 15-inch diamond-cut alloy wheels, all-digital instrument console and more. For the infotainment unit, it gets a 7-inch touchscreen display with Android Auto and Apple CarPlay compatibility. This comes paired to 4 speakers and 4 tweeters with their acoustics tuned by Harman.
Moreover, Tiago boasts of a 4-star G-NCAP crash test rating, which is the highest in its segment. It comes with dual-front airbags, ABS with EBD, corner stability control, seat belt alarm, high-speed alerts, front seat belts with pre-tensioners and load limiters, and rear parking sensors as standard fitment across the range. The Tiago is powered by a 1.2L 3-cylinder naturally aspirated petrol engine, which develops a peak power output of 86 PS and max torque of 113 Nm. The transmission duties on the Tiago can be had performed by either a 5-speed MT or 5-speed AMT.