Over the years, Toyota Innova Crysta and Toyota Fortuners have grabbed more than 50% and 60% of the segment shares, respectively.
Toyota Kirloskar Motor has recently announced that it has registered more than 9 Lakh sales units of the Innova in India, accounting for over 50 per cent of the segment share. In fact, the February sales of Toyota Innova Crysta and the Toyota Fortuner have led to a spike in the market share in their respective MPV and SUV segments. As claimed by the company, more than 9 Lakh units of the Innova has been sold in India ever since the first-gen model was introduced back in 2005. The sales of Innova MPV have contributed to 40% of the segment’s total sales volume.
Toyota Innova Crysta
The current-gen Toyota Innova Crysta was launched back in 2016. During February this year, the MPV has gained one of its highest segment share numbers since launch, holding 52.91 per cent of the segment’s total sales.
Meanwhile, the immensely-popular Toyota Fortuner has also recorded its highest increase in the market share by holding 63.9 per cent in the total sales of the segment. To give you a comparison, the Fortuner managed to achieve 54 per cent share of its mid-size SUV segment in 2019.
Toyota had introduced its BSVI-compliant Innova Crysta earlier this year for the price starting from Rs 15.36 Lakh (ex-showroom, New Delhi). The updated MPV sees the discontinuation of the 2.8-litre diesel engine from the car’s line-up while its ongoing 2.7-litre petrol engine and 2.4-litre oil burner were upgraded to the stricter norms. Due to the upgrades, the prices of Innova Crysta has been hiked up by Rs 11,000 – 12,000 upon the variants. Also, the Japanese carmaker also launched the Toyota Innova Crysta Leadership Edition which is priced at Rs 21.21 Lakh.
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In a similar update, Toyota has silently introduced the Fortuner BS6 to the Indian customers with the prices being kept almost the same. However, we expect that the price of BSVI-spec Fortuner to be increased a little in the coming months. In its BSVI avatar, the Toyota Fortuner continues to use a 2.7-litre petrol engine and a 2.8-litre diesel mill along with the unchanged features and technology option.
In late last month, Toyota introduced the luxury sibling of the Innova Crysta, the Vellfire, as a Mercedes-Benz V-Class rival in India. The company is looked to launch the Toyota-branded Vitara Brezza petrol, as well as boost the sales of the Yaris in the coming months.