MG Motor Announces Entry Into Used Car Market

by Mohammed Burman | 28/08/2020
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MG Motor India has just announced its entry into the second-hand car market. Read on to discover.

MG Motor India has just confirmed that their second-hand cars can now be purchased from the MG Reassure platform. This new venture of the pre-owned car business will allows the customers to buy used MG cars from MG dealerships. Second-hand cars are evaluated for more than 160 quality checks to ensure the top-notch standards and any repair before being put on sale.

mg hector plus front three quarters

The MG Hector Plus is the latest offering from MG Motors for the Indian auto market.

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Thanks to MG Motor’s connected car tech prowess, the car company can leverage technology to determine the used cars’ pricing. Used MG cars can be sold even if the owners are not in the market to exchange the old one for a new one. This flexibility gives rise to a dependable and systematic platform in the coming years. As MG Motor India is one of the latest auto companies to enter the Indian auto market, there will be a quite limited number of used MG cars on sale. Having said that, this approach ensures a formal operation supported by MG’s assurance in terms of a used car purchasing. This will help prevent the cars from slipping through the gap and initial carmaker’s involvement so that everything can be properly done.

Commenting on the launch of the new service, Chief Commercial Officer of MG Motor India, Gaurav Gupta, stated,

"Through MG Reassure program, we want to create a platform extending transparency, speed, peace of mind, and assurance of the best resale value of MG cars to our customers across India. This program also offers a unique opportunity to other patrons for purchasing quality pre-loved MG cars from our Reassure centres. The initiative will enhance customer retention and empower our patrons to stay within the MG Family while enjoying flexible ownership."

 

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MG Motor has claimed that its vehicles come with ‘one of the best resale values’ in the industry. According to car valuation platforms, the MG Hector has segment-leading resale value. The SUV manages to maintain 95% - 100% of its original value after one year of usage. Currently, there are three MG models on sale: MG Hector, Hector Plus, and ZS EV. The MG Gloster is expected to be launched in the foreseeable future. MG Reassure platform is also a platform which can help simplify the ownership of its vehicles for the current and new customers. MG leasing operations have also recently been introduced to expand its range of car ownership options. Used MG cars on sale in MG Dealerships are quality second-hand cars which have experienced thorough quality checks. The customers can get 3-year assurance, unlimited distance warranty, three free services and 3-year roadside assistance.

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